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Discount coupons are promotional offers offered by companies and stores to customers with the aim of attracting customers and increasing sales. When using a discount coupon, the buyer gets a reduction in the price of the product or service provided. Coupons are an effective way to save money and encourage customers to purchase by creating an attractive and unique atmosphere for the offer. The discount value can be pre-determined or tied to certain conditions such as a minimum purchase or offer expiration date.