ActiveLife 2 by FitSense

WHAT IS ACTIVE LIFE?

ActiveLife is a white-label app for insurers to attract and engage customers while helping customers live healthier and save on their insurance. Customers purchase an eligible plan through their insurer, track their physical activity through the ActiveLife App (see supported fitness apps & devices below), and earn premium discounts and other rewards by reaching their goals.

CUSTOMER INCENTIVES

Unlike most fitness apps that simply track your health and fitness activity, ActiveLife rewards every step towards a healthier life.

Discounts or cash backs can be offered based on Munich Re’s step-based premium discount tiers.

Amazon vouchers and other short term rewards can also be offered to keep user engagement high throughout the policy year. Rewards can be based on steps, distance or MET (Metabolic Equivalent of Task) activity score which covers all types of measurable physical activity.

PROGRESS TRACKING AND INSIGHTS

Gain insights into your fitness activity.

View your current and past progress against your goals by day, week, month and year.

Goals are set dynamically based on user tiers to keep the user journey both challenging and achievable.

Users can review their achievements and track their progress towards additional premium discounts on their profile page.

CHALLENGES

Challenges help users to achieve their goals faster and keep engagement high. We offer a range of different challenges to match their activity level and personal preference.

LEADERBOARD

Users can see their achievements against other ActiveLifers via the public leaderboard. Embrace your competitive streak!

SUPPORTED FITNESS APPS & DEVICES

ActiveLife integrates with the most popular fitness apps and devices on the market for seamless customer experience, as well as using the built-in activity tracker in most phones.

Apple Health

Fitbit

Garmin

Polar Flow

Misfit

Withings

Strava

Runkeeper

Pacer

Nike+

MapMyFitness

Xiaomi Mi Fit

Komoot

Endomondo

Freeletics

Under Armour

Seven

Runtastic

MapMyRide

Asana Rebel

Users can connect multiple activity trackers and ActiveLife will merge the data seamlessly without double-counting activity.

FOR INSURERS

ActiveLife offers an attractive proposition for insurers as well as customers.

Customer Acquisition - acquire new types of customers and build out your “mobile-only” channel.

Engagement & Brand Loyalty - deliver a more engaging experience and drive brand loyalty.

Risk Selection & Claims Management - incentivise claim prevention to proactively manage claims.

App Performance & Usage - track the app performance and customer usage statistics using our analytics dashboard for both monitoring and reporting purposes. Enable your marketers to implement data-driven initiatives.

Activity Insights - use our insights tool within our Analytics Dashboard to create custom filters and to visualise detailed activity data from the ActiveLife mobile app.

White-labeling and localisation - the mobile app is white-labelled to match any market, including offering multiple languages.

Policy Linking - customers can easily link the app to their policy.

Support - 24/7 platform support with continuous software updates and maintenance and access to new features.

Any questions or feedback? Email [email protected]