웹 사이트 및 모바일 앱을 통해 소비자에게 직접 온라인 쇼핑 소매 판매
E-commerce (electronic commerce) is the activity of electronically buying or selling of products on online services or over the Internet. ... Online shopping for retail sales direct to consumers via Web sites and mobile apps, and conversational commerce via live chat, chatbots, and voice assistants.