Beefriend Pī

This interactive app is designed to educate children about the plight of the bee and to encourage people to take action in their communities. The app increases user knowledge on the decreasing bee population and includes a story, facts and sharing components. With Pī the worker bee as the icon and main character, this app engages the demographic of 5-10 year olds and makes learning fun. This app will be introduced to children through schools, parents and caregivers. It is the perfect platform to teach users how important the bee is to us and what they can do to help.