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1734-1815 Franz Anton Mesmer was born in Vienna. Mesmer is considered the father of hypnosis. He is remembered for the term mesmerism which described a process of inducing trance through a series of passes he made with his hands and/or magnets over people. He worked with a person’s animal magnetism (psychic and electromagnetic energies). The medical community eventually discredited him despite his considerable success treating a variety of ailments. His successes offended the medical establishment of the time, who arranged for an official French government investigating committee. This committee included Benjamin Franklin, then the American ambassador to France, and Joseph Guillotine, a French physician who introduced a never-fail device for physically separating the mind from the rest of the body.

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1795-1860 James Braid, an English physician, originally opposed to mesmerism (as it had become known) who subsequently became interested. He said that cures were not due to animal magnetism however, they were due to suggestion. He developed the eye fixation technique (also known as Braidism) of inducing relaxation and called it hypnosis (after Hypnos, the Greek god of sleep) as he thought the phenomena was a form of sleep. Later, realising his error, he tried to change the name to monoeidism (meaning influence of a single idea)however, the original name stuck. 1825-1893 Jean Marie Charcot a French neurologist,disagreed with the Nancy School of Hypnotism and contended that hypnosis was simply a manifestation of hysteria. There was bitter rivalry between Charcot and the Nancy group (Liebault and Bernheim). He revived Mesmer’s theory of Animal Magnetism and identified the three stages of trance; lethargy, catalepsy and somnambulism.

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1845-1947 Pierre Janet was a French neurologist and psychologist who was initially opposed to the use of hypnosis until he discovered its relaxing effects and promotion of healing. Janet was one of the few people who continued to show an interest in hypnosis during the psychoanalytical rage.

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1849-1936 Ivan Petrovich Pavlov - Russian psychologist who actually was more focused on the study of the digestive process. He is known primarily for his development of the concept of the conditioned reflex (or Stimulus Response Theory). In his classic experiment, he trained hungry dogs to salivate at the sound of a bell, which was previously associated with the sight of food. He was awarded the Nobel Prize for Physiology in 1904 for his work on digestive secretions. Though he had nothing to do with hypnosis, his Stimulus Response Theory is a cornerstone in linking and anchoring behaviours, particularly in NLP.

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1857-1926 Emile Coue, a physician who formulated the Laws of Suggestion. He is also known for encouraging his patients to say to themselves 20-30 times a night before going to sleep; "Everyday in every way, I am getting better and better." He also discovered that delivering positive suggestions when prescribing medication proved to be a more effective cure than prescribing medications alone. He eventually abandoned the concept of hypnosis in favour of just using suggestion, feeling hypnosis and the hypnotic state impaired the efficiency of the suggestion.

1856-1939 Sigmund Freud travelled to Nancy and studied with Liebault and Bernheim, and then did additional study with Charcot. Freud did not incorporate hypnosis in his therapeutic work however because he felt he could not hypnotise patients to a sufficient depth, felt that the cures were temporary, and that hynosis stripped patients of their defences. Freud was considered a poor hypnotist given his paternal manner.