PUKfm

PUKfm is a student-based community radio station in Potchefstroom (North West province) and broadcasts in a radius of about 15km and has 18 000 listeners. PUKfm’s primary target market is students and scholars between the ages of 16 to 25. We also have a loyal listenership of young working adults. PUKfm mainly plays Rock, Afrikaans and Pop music. This station’s aim is to educate, inform and entertain the community of Potchefstroom. PUKfm is proud of its support of local music and that we are really in tune with our listeners. According to research done in August 2012, the typical PUKfm listener’s profile is as follows:

38% male, 62% female

Listens to radio 1-5 hours per week