Boom-mart E-shopping stores are for the 'Common Man' of India.
We are setting up ‘Boom-mart Internet Retail Stores’ across India to take benefit of E-commerce to common people of smaller towns, villages and even of metro cities. It would give the common man the benefits, comfort and enjoy of shoping large variety of products at great prices at the local neighborhood store. BoomMart E-shoping is a physical store with virtual inventory in the store. It puts face to the online transaction since the customers will be transacting at a store with a person behind the counter. This increases the level of trust that is necessary for any online purchase. In the Indian scenario this definitely becomes a big advantage for the customers since trust is one of the key factors in the adoption of technology. It aims to eliminate payment related issues & apprehensions that arise when transacting using plastic money. BoomMart E-shoping stores are for the the 'Common Man' of India. A security guard would now be able to buy a cell phone with ease. A vegetable vendor would now be able to buy a value for money kitchen utensils for his family. The objective of BoomMart E-shoping is to use technology to empower the local store or the local entrepreneuer and in turn give access to huge product & service choice tp every common person of India.