Brainiac - An Innovation Kit

Included exercises:

Persona - Make better business decisions by determining who your customer is and using that knowledge as your guide to customer-centered product development.

Brainstorm - You have lots of great ideas that have yet to be explored. The Brainstorm exercise draws out your strongest ideas in a short amount of time.

WWXD - Break out of "business as usual" by thinking how a visionary would solve real business problems.