Primark

Looking for an efficient and convenient way to shop?

Download the primark application, the online shopping platform today for a better experience. Attractive discounts, secure payment methods, easy returns and authentic 100% guaranteed items!

From fashion to electronics, find everything you need on the largest online shopping area in Africa. Take advantage of a wide selection of international and local brands to choose and buy 100% authentic products only at primark!

Discover the ultimate online shopping experience in Africa that combines comfort and security with quality products at a good price.

Payment has been facilitated and all payment methods are secure; payment on delivery, mobile money or payment using your credit card with our payment system primark Pay.

Through the primark application, you will never miss sales and offers on mobile phones, fashion, electronics and much more!

With the primark online application, you benefit;

A personalized shopping experience and adapted content

Buyer Protection

An adaptation according to your device; smartphone, tablet or even PC, the primark application will keep all the products in your cart as long as you stay connected to your account.

No additional fees for MTN users in 15 countries while using the primark application

A call center that makes it easy for you to manage orders

Security for all your purchases whether with a credit card or a transfer

Notifications on latest offers, flash sales and discount coupons (Be on your guard for a minimum of 10 annual sales!)

An incredible assortment of products in Africa, more than 2 million items to buy!

International brands; Apple, Canon, HP, Pampers, Moulinex, L'Oreal, Samsung, Tefal and many others, made available on primark

Language and Support

Active in more than 23 African markets, the application is available in Arabic, English and French. Our in-house customer service team is committed to providing an impeccable service and is prepared to answer any questions you may have, depending on the language of your region.

Your opinions are valuable:

We value your opinions and we use them to improve your experience. Share your thoughts to help us improve our service.