Introduction to Enterpreneurship (Free Textbook)

这是《创业概论》免费书

MODULE 1: BACKGROUND AND OVERVIEW OF MANAGEMENT,

ENTREPRENEURSHIP, BUSINESS OPPORTUNITIES.

Unit 1: Definitions, Nature and Concepts of Management

Unit 2: The Foundation of Entrepreneurship

Unit 3: The Corporate Innovation on Entrepreneurs

Unit 4: Discovering Business Opportunities

MODULE 2: FEASIBILITY ANALYSIS AND FINANCING OF A BUSINESS

Unit 1: Developing a Feasibility Analysis and Crafting a Business Plan

Unit 2:Understanding Entrepreneurship

Unit 3: Financing the Start Up Enterprise

MODULE 3: BUSINESS ENVIRONMENT (1)

Unit 1: The Internal business environment

2: The Task environment

3: Th Political environment

4: The Legal environment