DDB Car

DDB Needham Worldwide (DDB Needham Worldwide) was established in New York, USA in 1949. It is a world-class 4A advertising agency with a history of nearly seven decades. The full name of Hengmei DDB is Doyle Dane Bernbach. It is a subsidiary of the communication company Omnicom Group. There are 206 branches/offices in 96 countries. In 1949, William Bernbach and Doyle (N.Doyle and M.Dane) co-founded DDB Advertising Company (Doyle Dane Bernbach, namely Hengmei Advertising Company) DDB Advertising Company is currently one of the top ten advertising companies in the world. one of the companies

DDB is composed of Tribal Worldwide and RAPP. Tribal Worldwide is an expert in digital marketing. RAPP specializes in direct marketing, all for the purpose of connecting with global automobile and FMCG brands more efficiently. Among them, our automobile cooperative brand is : Volkswagen, Porsche, Bentley.

Our company has been vigorously promoting the automobile brand partners and recruiting online agency teams to accelerate the promotion of commercial digitalization and form a chain of mutual benefit and win-win business. As a century-old industry, automobiles have always been the embodiment of technology in the industrial age, and entered the Internet. After the era, the overall development of the auto industry is slightly behind, but now the traditional auto giants have woken up and actively embraced new technology trends such as 5G, autonomous driving, artificial intelligence, and blockchain. The distributed ledger of the blockchain can help improve the transparency of transactions between upstream and downstream of the automotive industry chain, and smart contracts can improve the operational efficiency of the mobile travel ecological network. Modern automobiles have just begun to become intelligent and networked. In the future, automobiles, as a super entrance for users to travel, in-car entertainment and consumption, will inevitably generate massive amounts of data. The Internet of Value based on blockchain payment technology can help these data be capitalized.