El Palacio de Hierro

Download your own Palacio de Hierro and take it everywhere.

My Palace: the official application of El Palacio de Hierro

Few stories are as fascinating and endearing as that of El Palacio de Hierro. Since our foundation in 1888 and the opening of the first department store in the Historic Center of Mexico City, we have been pioneers and a luxury reference in department stores in the country. Over the course of 135 years, we have become part of the life and history of Mexico; forging close ties with more than five generations of Mexicans. We are a proudly Mexican company that represents and selects the best of the world and the country. “I am Totally Palacio” is a way of being, of living, expressing and celebrating personal style.

Download the Mi Palacio app and take it everywhere. Celebrate your style and live a unique shopping experience with your Palacio Card.

Find the best luxury, fashion, beauty, jewelry, home and technology brands from the palm of your hand, including renowned brands such as Pandora, Apple, LG, Samsung and Mango.

Learn about some of the functions that you can enjoy in your Mi Palacio app:

Shopping experience:

- Enter the Mi Palacio app with your biometric data. Either face ID or fingerprint, according to your operating system.

- Do you have a picture of an item you love? Take a photo or upload it from your gallery and let Image Search find it for you.

- Save all the articles you like in “Favorites” and find them with just one click.

- Receive personalized notifications of exclusives, pre-sales and promotions directly on your screen.

- Make your purchases with your Palacio Card, bank cards or PayPal.

- No matter where you are, we ship to the entire Mexican Republic.

- Make returns at any of our stores without complications.

Palace Card:

- Make your Palacio Card payment securely from the application.

- Check your account status, balance, Palace Points and movements at any time.

- Add all your Palace Cards and additional cards to your app and manage them in one place.

- If your Palacio Card is lost or stolen, you can block or disable it from the app.

Explore the best brands

- Explore a wide range of luxury items including cult bags, designer shoes for men and women, exclusive jewelery and children's fashion, as well as the latest arrivals.

- Make the best choices between styles from luxury designers such as Gucci, Coach, Balenciaga, Chanel, Veja among others.