My Consumption

My Consumption is an invite-only, user-friendly mobile app that lets you share details on your consumption and usage behaviors on products and brands through short surveys.

Use of this app is by invitation only, and credentials are required to login.

Survey panelists receive an invitation to participate in this survey from the National Consumer Panel (NCP) (https://www.ncponline.com). If they decide to participate, NCP will provide instructions on how to download the app and account details. The app does not capture personal information about the panelist. NCP manages and protects all PII data.

Information gathered by the app is analyzed to help better understand people's attitudes, behaviors, and opinions towards all food consumed daily within a week-long period.