Pehchan

Aims to provide soothing fabric for the woman to enjoy a comfortable fit; an elegant style; and a wide selection consistently. At a reasonable cost.

Social goals-

Pehchan is comitted to create work opportunity and a source of livelihood & earning for the skilled & unskilled persons. Including the workers; job workers & suppliers.

These persons include the master cutter; kaarigars; the embroiderers; the finishers; the carry bag makers; salespersons; and the stores and office assistants. Also the cleaning staff.

Pehchan provides a healthy work environment.

It is the place where even an inexperienced person can learn on the job. And can gradually become a bigger contributor towards a better finished product.

Vision-

Pehchan aims that today's woman always enjoys:

* a comfortable fit;

* an elegant and smart look;

* a choice of both ethnic and Indo- Western styles;

* in soothing, and lasting fabric;

* In different pleasant shades and designs; and

* at a reasonable price.

Convenience-

Pehchan cotton wear is available in casual & semi formal; and formal styles.

A Comfortable fit-

All wear consists of cool cottons; handloom cottons; linen; and semi chiffons.

The tunics and legwear are available in all standard waist and length sizes.

It is for all age groups and most of the sizes are catered for.

From extra small to extra large size. Customer fit dresses are made on firm demand.

Inner lining for tunics is of cotton to avoid the pinch from embellishments;

Elastic & string is used for lowers to give a snug & a comfortable fit;

Cotton net is used for ghararas to avoid see through; etcetera.

Elegant style-

The ethnic styles are in straight cuts; in 'A' cut; and Bell cuts for that easy flowing and breezy look.

The contemporary style of legwear is available in straight cuts & tapered cuts for the sharp and well defined silhouette.

Embroidery-

The ethnic suit sets including Kurtas and salwars have cutwork and net cutwork embroidery in yoke, on daaman, or all over jaal.

The Kurtas can also have contrast colour threads embroidered by a hand held machine.

The Dupattas in semi chiffon; in cotton; in handloom cotton are:

In single colour or multicolored;

Have laces on their sides- slim or broad;

or kroshia thread in a single shade or contrast colour; or with golden borders.

The image is cool; breezy, and free flowing.

The cotton and linen pants have net cutwork embroidered in different patterns. The look can be formal; chic; or casual.

The ethnic legwear also looks relaxed; comfortable; and elegant.

Colors of fabric- the stuff is in soothing shades of pastels including in White and off whites; & rich colors.

This gives a elegant; chic; and graceful look.