print on demand | online money

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The print on demand concept is very popular among booksellers and publishers. Although, Print on demand products include t-shirts, hoodies, coffee mugs, and many other items. The print on demand model works on one simple defining principle  – print after ordering. Consumers place an order and the product is created only after that order has been made.

Jay Hartman, Editor-in-Chief at Untreed Reads shares his insight on the topic. 

In the case of publishing, typically the publisher uploads their cover template and the book layout to the printer/distributor. In their case, they accept on-demand print orders through both Ingram and Amazon. Once they receive and process the files, the book is put out for sale through their distribution channels. When a customer orders a copy, one is printed and sent out to them. Likewise, if we take an order through our site, we can place a direct order and have copies printed and drop-shipped to our customers.

Incidentally, there’s a pretty terrific company that works with Ingram named Espresso Book Machine (EBM). It’s a combination printer/binder machine that is in many bookstores and libraries around the world. In this case, a customer can walk into any location where there’s an EBM and have a copy of the book printed and bound right on the spot. In most cases, there is very little difference between one they would have ordered through a retailer and the one they had printed right before their eyes.

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