WAVE by BNP Paribas

WAVE by BNP Paribas is the mobile application of the exhibition “WAVE, How collective ingenuity is changing the world”, conceived and produced by BNP Paribas. It is linked to a dedicated website: wave-innovation.com. The main functionality of the application is to provide augmented reality. It enables users to explore the exhibition in a playful and lyrical way by bringing the poster and photos to life on their smartphones. This application provides a range of other content related to the project: the names of the 20 initiatives included in the exhibition, each illustrated by a photo and the name of the photographer; a quiz that lets users learn about their own innovative characteristics; information about WAVE; and the location of the exhibition. The complete contents of the exhibition are available on its website: www.wave-innovation.com.