Sales & Marketing Skills

Sales & Marketing Skills

Marketing is defined as "the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling.".

Marketing refers to channeling the gap between service and product providers to service and product seekers. Also known as a way of satisfying needs. The Marketing Mix are:

product

place

promotion

price

Sales skills to master :

Product Knowledge

Strategic Prospecting Skills

Rapport Building on the Call

Buyer-Seller Agreement

Active Listening

Communication

Qualification Questioning

Time Management

Objection Prevention

Objection Handling

Demo skills

Marketing Strategy

Customer Focus

Closing Techniques

Identifying Market Segments and Selecting Target Markets

Planning marketing programs

Managing marketing efforts

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